The CEO's guide to marketing : (Record no. 241)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00572nam a22001937a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20191211085742.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 191211b ||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780999069301 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | KCST |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kocina, Lonny |
| 9 (RLIN) | 854 |
| 245 ## - TITLE STATEMENT | |
| Title | The CEO's guide to marketing : |
| Remainder of title | the most practical marketing book you will ever read / |
| Statement of responsibility, etc. | Lonny Kocina |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Burnsville, MN : |
| Name of publisher, distributor, etc. | Maple Island, |
| Date of publication, distribution, etc. | 2017. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 236 p. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing. |
| 9 (RLIN) | 841 |
| Topical term or geographic name entry element | Sales promotion. |
| 9 (RLIN) | 855 |
| Topical term or geographic name entry element | Sales management. |
| 9 (RLIN) | 856 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Koha item type | Book |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Permanent Location | Current Location | Date acquired | Cost, normal purchase price | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| KCST Library | KCST Library | 2019-12-11 | 13.00 | 658.8 Ko Ce | 1000000109 | 2019-12-11 | 2019-12-11 | Book |