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The expressive organization : linking identity, reputation, and the corporate brand / edited by Majken Schultz, Mary Jo Hatch, and Mogens Holten Larsen.

Contributor(s): Schultz, Majken | Hatch, Mary Jo | Holten Larsen, Mogens.
Material type: TextTextPublisher: Oxford ; Oxford University Press, 2000Description: xv, 292 p. : ill. ; 24 cm.ISBN: 0198297793.Subject(s): Corporate image | Corporations -- Public relations | Business communication | Branding (Marketing)DDC classification: 659.285 Online resources: Table of contents only | Contributor biographical information
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Item type Home library Call number Status Date due Barcode Item holds
Book Book KCST Library
659.285 Ex (Browse shelf) Available 1000000877
Total holds: 0

Includes bibliographical references and index.

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