Trott, Paul,

Innovation management and new product development / Paul Trott, Portsmouth Business School. - Sixth Edition. - Harlow, England : Pearson, 2017. - xxix, 635 pages ; 25 cm

Revised edition of the author's Innovation management and new product development, 2012.

9781292133423

2016028496


Technological innovations--Management.
Industrial management.
Product management.

HD45 / .T76 2017

658.575