Exploring corporate strategy /
Gerry Johnson, Kevan Scholes, Richard Whittington.
- 7th ed.
- Harlow, Essex, England ; New York : FT/Prentice Hall, 2005.
- xxxvi, 1033 p. : ill. (some col.) ; 27 cm.
Includes bibliographical references and indexes.
pt. I. Introduction -- Ch. 1. Introducing strategy -- Commentary on part I : strategy lenses -- pt. II. The strategic position -- Ch. 2. The environment -- Ch. 3. Strategic capability -- Ch. 4. Expectations and purposes -- Commentary on part II : coping with complexity : the 'business idea' -- pt. III. Strategic choices -- Ch. 5. Business-level strategy -- Ch. 6. Corporate-level and international strategy -- Ch. 7. Directions and methods of development -- Commentary on part III : strategy selection -- pt. IV. Strategy into action -- Ch. 8. Organising for success -- Ch. 9. Enabling success -- Ch. 10. Managing strategic change -- Commentary on part IV : strategy into action -- pt. V. How strategy develops. Ch. 11. Understanding strategy development -- Commentary on part V : strategy developments in organisations--
9780273687344 0273687344 (text and cases)
2005277165
Business planning. Strategic planning. Business planning--Case studies. Strategic planning--Case studies.