Strategic technology management : building bridges between sciences, engineering, and business management /
edited by George Tesar ... [et al.].
- 2nd ed.
- London : Imperial College Press ; c2008.
- x, 461 p. : ill. ; 24 cm.
Includes bibliographical references and index.
9781860949265 (pbk.)
2008279102
Research, Industrial--Economic aspects. New products--Marketing.