The expressive organization : linking identity, reputation, and the corporate brand / edited by Majken Schultz, Mary Jo Hatch, and Mogens Holten Larsen.
Contributor(s): Schultz, Majken
| Hatch, Mary Jo | Holten Larsen, Mogens.
Material type: 
TextPublisher: Oxford ; Oxford University Press, 2000Description: xv, 292 p. : ill. ; 24 cm.ISBN: 0198297793.Subject(s): Corporate image | Corporations -- Public relations | Business communication | Branding (Marketing)DDC classification: 659.285 Online resources: Table of contents only | Contributor biographical information
| Item type | Home library | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|
Book
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KCST Library | 659.285 Ex (Browse shelf) | Available | 1000000877 |
Total holds: 0
Includes bibliographical references and index.
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