000 | 01222cam a22003254a 4500 | ||
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999 |
_c1099 _d1099 |
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001 | 11958670 | ||
003 | OSt | ||
005 | 20211013125558.0 | ||
008 | 000330s2000 enka b 001 0 eng | ||
010 | _a 00037459 | ||
020 | _a0198297793 | ||
040 |
_aDLC _cKCST |
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042 | _apcc | ||
050 | 0 | 0 |
_aHD59.2 _b.E93 2000 |
082 | 0 | 0 |
_a659.285 _221 _bEx |
245 | 0 | 4 |
_aThe expressive organization : _blinking identity, reputation, and the corporate brand / _cedited by Majken Schultz, Mary Jo Hatch, and Mogens Holten Larsen. |
260 |
_aOxford ; _bOxford University Press, _c2000. |
||
300 |
_axv, 292 p. : _bill. ; _c24 cm. |
||
504 | _aIncludes bibliographical references and index. | ||
650 | 0 |
_aCorporate image. _95283 |
|
650 | 0 |
_aCorporations _xPublic relations. _95284 |
|
650 | 0 |
_aBusiness communication. _95285 |
|
650 | 0 |
_aBranding (Marketing) _9915 |
|
700 | 1 |
_aSchultz, Majken. _95286 |
|
700 | 1 |
_aHatch, Mary Jo. _95287 |
|
700 | 1 |
_aHolten Larsen, Mogens. _95288 |
|
856 | 4 | 1 |
_3Table of contents only _uhttp://www.loc.gov/catdir/enhancements/fy0610/00037459-t.html |
856 | 4 | 2 |
_3Contributor biographical information _uhttp://www.loc.gov/catdir/enhancements/fy0725/00037459-b.html |
942 |
_2ddc _cBO |